Brand Announcement

We are thrilled to announce our new brand! Developed over the past few months, this design is the synthesis of neighborhood research, numerous resident interviews and a group branding workshop engaging local homeowners and renters. Slalom Consulting in Minneapolis volunteered their skills and time to create an intentional, authentic brand identity—reflecting not just who we are, but also who we will seek to be in the coming years ahead.

In time you’ll see this logo implemented across our communications and the neighborhood. We hope you enjoy it as much as we do. And for those interested in a bit more background on the intent and meaning behind the brand, take a look at Slalom’s final presentation:

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Our sincere thanks to Slalom Consulting for their work on our new brand!